George & Ned Diary Day 2
Jun 27th, 2007 by Bert
We began our second day at betfair with market research, in which we were given a task to help improve Betfairs€™ website.
We spent the following hour completing the task by comparing betfair with its twelve closest competitors. We put forward our ideas to see if our input led to any changes.
Our afternoon consisted of two meetings, the first of which was on usability testing. We met Kirsten Rawlings who is in charge of the project. She showed us the company€™s latest equipment, the technology was incredible. It included high Tec cameras, eye tracers and a one way mirror.
While sitting in the viewing facility, we learnt the basics of how the equipment worked and how it is used to improve Betfairs€™ website. The facility enabled the company to see how well and easily the company can be used.
We hope that later in the week we will get to sit in on an interrogation in the viewing the facility to see the equipment in action.
In the second meeting we learnt basic internet essentials with a computer genius, which included the importance of blogging. We learnt that blogging can play an important role for many websites.
We spent the rest of the day preparing for our task tomorrow€¦..
2 Responses to “George & Ned Diary Day 2”
Leave a Reply
You must be logged in to post a comment.
Hello George and Ned
Sounds like you are having a great experience at Betfair.
Try and appreciate but mainly enjoy the opportunity you have been given there. Yes I know its sounds like one of them oldies speaking, but you have been given a great work experience placement, so make the most of it.
I look forward to reading the rest of your Betfair diary.
Remember, have FUN !!!!
All the best
Excellent Stuff. Keep up the Good Work.